The Helmsman CAPP™ Program was designed to reach more customers, more effectively with bigger results, building revenue and customer loyalty through automated communication. By consistent communication, this program enables you to generate an increase in store traffic as well as customer excitement by notifying your program members to exclusive in store specials, super deals and coupons.

Helmsman Marketing provides a complete marketing program that enables the business owner to generate customer interest in the program. This multi-channel marketing campaign includes a customized program logo, web button, interior store signage, exterior banners, newspaper ads, point of sale handouts, bag graphics, product stickers – all driving customers to sign up for your program via the customized web page. More sign ups, more store traffic, more revenue!